The ICC World Test Championship is a league competition for Test cricket run by the International Cricket Council (ICC), which started on 1 August 2019. It is a premier championship for Test cricket and is in line with the ICC's goal of having one pinnacle tournament for each of the three formats of international cricket.
Unable to travel due to covid protocols and cover the WTC finals live from England, our partners at One Digital wanted to bring premium coverage for the World Test Championships for their audiences at their doorsteps.
Tagglabs associated with One Digital Entertainment and produced a 5-day virtual commentary for World Test Championship 2021 Finals between India & New Zealand. Our expertise in the domain made the show easy and scalable to produce using a custom-designed stage setup and live creative packaging. The show was broadcasted on the Digital 2 Sports youtube channel.
The 5-day broadcast with over 7 expert commentators & 10+ special guests reached more than 2 million views.