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Wow Awards

01

About

The WOW Awards are the pre-eminent awards for event marketing, and the only competition judged entirely by brand-side marketers. It was conceptualized in 2008 as the industry benchmark for excellence in brand experience creation and has been the epitome of cultivating and celebrating excellence in the creation of LIVE events.

02

The challenge

WOW Awards Asia 2020 which was scheduled for 25-27th June 2020 in New Delhi, Aerocity in light of COVID-19 breakout had to postpone the event for public health & safety.

03

Solution

Tagglabs in association with WOW Awards Asia, proudly produced The WOW Awards Asia 2020, a one of its kind hybrid virtual event, having a studio produced ceremony with live anchors and entertainers physically present at the studio whilst the teams join in virtually. The show enabled industry professionals to connect in the digital space and the content-rich packaging of the show allowed winners to experience a unique sense of victory remotely at their homes.

04

Impact

The 12th Edition of the awards converged 5000+ strong delegations from 25+ countries with over 1800 entries running for the coveted WOW Awards Asia.

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